1.0.1 • Published 1 year ago
@wgu/strategic-communication v1.0.1
Strategic Communications_Oct.2023
The Strategic Communications Collection represents the skills necessary for professionals in the field of communications, including Communications Specialists, Social Media Coordinators, and Content Writers. The collection includes main skill categories such as Communications, Analytical Skills, Content Creation, Social Media, Artificial Intelligence, and more. This collection of skills was developed in partnership with a panel of subject matter experts who have worked in the field of strategic communications.
Skill Categories
- Active Listening
- Adaptability
- Analytical Skills
- Artificial Intelligence (AI)
- Audience Segmentation
- Brand Management
- Business Analysis
- Business Intelligence
- Business Networking
- Career Development
- Career Management
- Civic Disposition
- Collaboration
- Communication Strategies
- Communication and Interaction
- Communications
- Constructive Feedback
- Content Creation
- Content Editing
- Content Strategy
- Creative Problem-Solving
- Creativity
- Crisis Communications
- Critical Thinking
- Cross-Cultural Fluency
- Decision Making
- Electronic Portfolio
- Emotional Intelligence
- Empathy
- Ethical Codes
- Ethical Standards And Conduct
- Experiential Learning
- Financial Analysis
- Goal Setting
- Influencing Skills
- Interactive Communications
- Interpersonal Communications
- Job Analysis
- Job Interviews
- Key Performance Indicators (KPIs)
- Leadership
- Messaging Strategy
- Organizational Communications
- Persuasive Communication
- Planning
- Problem Solving
- Professional Communication
- Professional Services
- Public Relations
- Reflective Practice
- Research
- Self-Compassion
- Self-Reflection
- Sensemaking
- Stakeholder Management
- Strategic Communication
- Universal Design
- User Experience (UX) Design
- User Research
- Visual Storytelling
- Written Communication
Skills
Active Listening
- Needs Awareness Building JSON
Adaptability
Analytical Skills
- Root Cause Data Analysis JSON
- Evaluation of Communication Strategies JSON
- Competitor Analysis in Communication JSON
Artificial Intelligence (AI)
- Ethical Implications Of Artificial Intelligence JSON
- Technology Changes Adaptation JSON
- Roles and Responsibilities Flexibility JSON
- Artificial Intelligence (AI) Data Protection and Privacy JSON
- Artificial Intelligence (AI) Technologies and Applications Adaptation JSON
- Critical Thinking Skills Application JSON
- Harmful Bias and Discrimination in AI Systems Recognition JSON
- Ethical Implications and Considerations in AI Applications Identification JSON
- Legal and Regulatory Considerations Compliance JSON
- AI Technologies Application Innovation JSON
- Biased or Misleading Information Identification JSON
Audience Segmentation
- Audience Adaptation JSON
- Data Analysis for Segmentation JSON
- Market Research for Segmentation JSON
- Insights Gathering JSON
Brand Management
- Maintain Brand Consistency JSON
Business Analysis
- Key Performance Indicator Analysis JSON
Business Intelligence
- Business Data Analysis JSON
Business Networking
- Identify Business Networking Opportunities JSON
- Identify Networking Contacts JSON
- Identify Networking Strategies JSON
Career Development
- List Career Paths JSON
Career Management
- Cultivate a Professional Network JSON
Civic Disposition
- Diverse Perspectives Consideration JSON
Collaboration
Communication Strategies
- Request Feedback From Others JSON
Communication and Interaction
- Critique the Work of Others JSON
Communications
- Target Audience Message Communication JSON
- Communication Method Demonstration JSON
- Adapt Communication Technologies JSON
- External Communications JSON
- Identify Patterns for Decision-Making JSON
- Communication Approach Identification JSON
Constructive Feedback
- Feedback Workflow Development JSON
Content Creation
- Create Content That Resonates JSON
Content Editing
- Implement Feedback JSON
Content Strategy
- Establish Key Performance Indicators JSON
Creative Problem-Solving
Creativity
- Demonstrate Flexibility and Adaptability JSON
Crisis Communications
- Crisis Communication Messages JSON
- Coordinated Crisis Communication JSON
- High-pressure Decision-making JSON
- Managing Media Interactions in Crises JSON
- Crisis Mitigation Strategies JSON
- Social Media for Crisis Communication JSON
Critical Thinking
- Multi-Source Data Analysis JSON
- Bias Source Identification JSON
- Draw Logical Conclusions from Analysis JSON
Cross-Cultural Fluency
- Demonstrate Cultural Understanding JSON
- Describe Economic Disparity Effect JSON
- Explicit Bias Examination JSON
- Describe Social Disparity Effect JSON
- Analysis of Power Structure Impact JSON
Decision Making
- Apply Problem Solving Techniques JSON
- Solution Options Evaluation JSON
- Define Problems JSON
- Make Career Decisions JSON
Electronic Portfolio
Emotional Intelligence
- Emotional Intelligence Demonstration JSON
- Listen and Communication Development JSON
- Demonstrate Empathy and Fairness JSON
- Awareness Development JSON
Empathy
Ethical Codes
- Apply Ethical Concepts JSON
Ethical Standards And Conduct
- Accurate Representation of Information JSON
- Ethical Considerations in Media Analysis JSON
- Compliance with Communication Laws JSON
- Inclusive Communication JSON
Experiential Learning
- Establish Connections Between Experiential Learning Goals JSON
- Learn by Doing JSON
- Demonstrate The Ability To Apply Skills JSON
- Identify Experiential Career Opportunities JSON
Financial Analysis
- Key Performance Indicators (KPIs) Analysis JSON
Goal Setting
Influencing Skills
- Influence Through Communication JSON
Interactive Communications
- Use Storytelling To Communicate JSON
Interpersonal Communications
- Ideas Articulation JSON
Job Analysis
- Compare Requirements JSON
Job Interviews
- Articulate One's Qualifications JSON
Key Performance Indicators (KPIs)
- Key Performance Indicators (KPIs) Defining JSON
Leadership
Messaging Strategy
Organizational Communications
- Evaluate Organizational Communication JSON
Persuasive Communication
Planning
- Create a Goal Plan JSON
Problem Solving
Professional Communication
- Communication and Personal Brand Alignment JSON
Professional Services
- Stakeholder Presentation Delivery JSON
Public Relations
- Communication Coaching JSON
Reflective Practice
- Self-Assessment JSON
Research
Self-Compassion
- Give Oneself Credit JSON
Self-Reflection
- Assess One's Work JSON
Sensemaking
- Make Sense of Ambiguous Issues or Events JSON
Stakeholder Management
- Stakeholder Analysis Document Creation JSON
Strategic Communication
- Develop Messaging JSON
- Develop Crisis Communication Plans JSON
- Communicate Effectively In High-Pressure Situations JSON
- Use Data To Measure Communication Initiatives JSON
- Develop A Communication Strategy JSON
- Develop Creative Solutions to Communication Challenges JSON
Universal Design
- Universal Design Principles in Communication JSON
User Experience (UX) Design
- Conduct User Research JSON
User Research
- Preferences and Behaviors User Research JSON
Visual Storytelling
Written Communication
- Communication Creation JSON
Contributing
Please read CONTRIBUTING.md for details on our code of conduct, and the process for submitting pull requests to us.